Techtastic
Exploring the cutting-edge world of technology and its impact on society. Where innovation is driving everything from the way we work to the way we communicate, travel, and even think.
Trust as a Skill
Trust is the foundation of successful business relationships, influencing brand perception and directly impacting revenue. It's cultivated through transparency, emotional intelligence, and effective communication, with programs like Natalie Doyle Oldfield's.
Key Points
- Trust is defined in a business context as the belief that a company will act in the customer's best interests, uphold integrity, and deliver on promises, making it a company's most critical asset.
- The presence of product reviews on a trusted brand's website can paradoxically reduce sales due to perceived inauthenticity, highlighting the delicate balance of maintaining consumer trust.
- Building a team of trustworthy employees is crucial since trust is based on interpersonal relationships, and companies must ensure their staff are equipped with the skills to communicate effectively and build relationships of trust.
Links mentioned in this episode:
https://www.successthroughtrust.com https://www.linkedin.com/in/nataliedoyleoldfield
Chapters
| 0:00 | |
| 1:15 | |
| 3:17 | |
| 5:11 | |
| 7:07 | |
| 9:19 | |
| 12:12 | |
| 13:47 | |
| 14:00 | |
| 14:59 | |
| 15:15 |
Transcript
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