Trust, Connection, and AI in Marketing - Exploring the Digital Kingdom with Atiba de Souza

In this episode, we talk to Atiba de Souza, the founder of Client Attraction Pros, a video marketing agency that specializes in helping doctors transition from insurance to cash-based practices. He shares insights on the evolving landscape of search and discovery, highlighting the significant role of AI and predicting Google's dominance in the space. Atiba also underscores the value of authenticity in content creation, advising creators to focus on impact over metrics.